At the start of our collaboration, we'll jointly define exactly what your client needs – and what your expectations are for my SEO texts. We'll clarify everything important: the tools used, workflow, and tone.

After this detailed briefing, we'll find our rhythm together in the first 1-3 texts. We'll use this initial phase to ensure everything is a perfect fit for both of us.

From about the fourth text onward, you'll find that your role is mainly limited to giving it a final review. Corrections will then be rare – but always welcome, because even professionals like myself aren't immune to typos.

I'll take the SEO text creation off your hands AND the burden of constant review, so you have more time for your core business. With my content, you'll save not only time but also a lot of stress.

At the start of our collaboration, we'll clarify exactly that: which tools you use, how briefings are structured, and which workflows work for you. I'm flexible, work with many tools, and adapt to your setup or that of your client – ​​not the other way around.

Right at the start of our collaboration, you'll receive a detailed questionnaire from me. 

This will gather all the essential information about your client that's necessary for a tailored content strategy, including
: company structure
, revenue targets
, products and services
, technical information
, values
, and target audience.

Before I begin developing the SEO strategy, we'll discuss any remaining questions with you in a Q&A session to ensure I fully understand everything.

This preparation guarantees that the SEO strategy is precisely tailored to your client's needs.

Proactive thinking is important to me. For agencies, this might look like this:

An agency wants me to write three SEO texts on a specific topic. However, the content overlaps, and the keywords cannibalize each other. I point out the cannibalization and suggest how the topics and keywords can be optimally distributed across the three SEO texts.

Additionally, I always check whether the briefings current SEO trends and best practices . If I see potential for improvement, I proactively suggest adjustments. This ensures your content is always up-to-date.

If I discover a keyword with higher search volume, I'll quickly consult with you. We might be able to include it in the briefing and reach many more customers. Or perhaps a keyword has already been used. In that case, we can change it early on, before your client has spent money on an "unnecessary" text.

Let's discuss what I should pay attention to when writing SEO texts so that I can lighten your load and ensure your client gets the best possible results.

Yes, I offer international SEO. 

I often work for agencies with international clients who want to establish a presence in the German-speaking market.

My services include not only the direct translation of English SEO texts, but also adapting the content to local search habits and cultural nuances – a process I call "SEO localization." 

This ensures that I write relevant SEO texts for your clients that resonate with a German-speaking target audience.

Absolutely. My business model is based on long-term agency partnerships – not individual clients. It's not in my interest to jeopardize this relationship.

I act exclusively on your behalf, if you wish: externally, I'm part of your team, not an external service provider. Of course, I'll gladly sign an NDA upon request. Client data and project details always remain confidential.

You decide. I always deliver results, status updates, and recommendations to you—not directly to the end customer, unless you explicitly request it. This way, you retain full control over the client relationship while I work behind the scenes or visibly on your side.

I adapt to your existing tool stack—or suggest the most suitable reporting setup for this project. And of course, we can brand the SEO reports in your style.