International keyword research – a 3 step guide (without the jargon)
International keyword research? Skip all the dry theory! In three simple steps, let me show you how to find exactly the keywords that will really boost your international SEO. No unnecessary frills – just tools, tips and proven examples from a German SEO consultant. All you need to get a head start is five minutes of your time! […]
How to assess German content – even if you’re not fluent
You want to rank on Google.de – but the German content you’ve received sounds… off? You’re not alone. Many English-speaking marketers struggle to assess whether their German content is truly SEO-optimized – or just keyword-stuffed fluff. That’s because it often comes from word-for-word translations or generic AI tools. But if you want to rank on Google.de – and […]
SEO & Content Marketing: A German content specialist’s 6-step plan for success
It finally happened: SEO and content marketing have fully merged in 2024 to become SEO content marketing – the hottest sh*** in digital marketing, so to speak. What belongs together is now coming together: search queries and the matching content across all marketing channels. But how does it work? In this article, I have put together a guide […]
SEO-Translation – How to Rock (German) Website Translation
I bet you’re looking to translate your SEO website from English to German. But, the “how to” is leaving you with more questions than answers. In this article, I’ll cover some common topics and share my advice as an SEO consultant. I’ll also give you the rundown on what you need to know about German website translation, SEO […]
Mastering SEO reporting: How to track and analyze your website
Monitoring and SEO reporting go hand in hand. By monitoring, you collect data about your website, which you can then evaluate in regular reports. This way, you always know exactly where your website stands and what you should improve. In this article, I’ll explain how I, as a German SEO consultant and copywriter, build robust reports for my […]
SEO monitoring – or: How hard is your website working for you?
As a German SEO copywriter, I know that without SEO monitoring, you will never know how hard your website is working for you. Your content may be great. But without monitoring it, you can’t be sure how well it’s REALLY performing. In this article I will show you what you need for content monitoring, which tools are suitable […]
Why Content Editing is Crucial for SEO Success
As a German SEO copywriter, I am convinced that regular content editing is crucial if you want your website ranking at the top of Google search results in the long term. In this blog post, I explain why it is so important to keep SEO content up to date, which tools will help you to measure and optimise […]
Content Strategy for SEO ‒ in 5 1/2 Steps
You want to take your business from “we’re doing something online because that’s what companies need to do” to “we generate a lot of revenue online”? Sounds like your next logical step is creating a content strategy for SEO. Let me show you how I develop this kind of strategy for my clients as a content SEO consultant. […]
How to perform an SEO Content Audit in 3 ½ Steps
Curious about the quality of your (German) SEO content ‒ and where you can start to make it better? But do you actually know how to perform an SEO content audit? As a consultant for SEO, I usually audit website content in 3 ½ steps. In this article, I will take you through my tried and tested content […]
Multilingual SEO – How to attract German language customers online
Do you want to reach millions of additional customers with your product? Multilingual Search Engine Optimisation (SEO) is one way to get there. For example, once you translate your website into German, and fill it with high-quality SEO content, users in Germany, Austria, and Switzerland will be able to find it. Consider the following aspects before you start […]
