I support global brands with German SEO
– built on insights, not assumptions.
SEO isn’t just about keywords – it’s about direction. Without a strategy, your content might never show up for the right search terms. I can help you change that with an SEO strategy that connects your German content to the people who need it.
As a German SEO copywriter and strategist, I support international businesses aiming to grow in the German-speaking market. Since 2018, I’ve worked on 100+ projects across IT, tourism, HR, and tech – and I’ve learned one thing: those who plan first, rank better.
Complex topics like data protection, IT security or niche technologies don’t scare me – I enjoy turning them into clear, engaging, and search-optimized content.
Whether you need help with your website structure, SEO keyword research or a native German website translation: I always write with your users in mind – and optimize for search engines second.
That’s how content does what it’s meant to do: rank and perform.
I write for brands who want results – not rewrites
How I support your brand in the German market
Content & Copywriting in German
- Unique blog content for SEO
- German website copy: homepage, static pages, about, contact, FAQ
- Landing pages that convert and fit your SEA strategy
- Content editing: rewriting existing SEO copy
Multilingual SEO Consulting
- 1:1 SEO consulting on best practices and current trends
- content audit and competitive analysis
- SEO content strategy for website launch & relaunch
- monthly SEO monitoring & reporting
German website translation
- SEO-optimised content in German
- German website translation and localisation
- keyword research for the DACH market
- multilingual SEO strategy
Travel SEO
- Consulting & SEO strategy for hotels and destinations
- German travel writing for website & blog
- Optimizing hotel profiles on booking platforms
- SEO for human resources
FAQs about working with a German SEO copywriter
Just book a free video call – or send me a short message about your project. I’ll get back to you personally, and we’ll figure out whether my German SEO services are the right fit for your goals.
Tell me about your project
Of course – that’s what I’m here for. I specialise in supporting English-speaking teams who want to succeed in the German-speaking market.
You brief me in English – and I take care of everything from SEO strategy to copywriting German content that resonates with your audience and Google.
I usually work with clients long-term – as an ongoing partner for SEO and content. But if you’re looking for help with a one-off project, that works too.
As a freelance German SEO copywriter, I’m flexible and adapt to your workflows – not the other way around.
For any project, we start with a free video call about your goals, timeline, and budget. Based on that, I’ll send you a tailored offer.
Book a call
Absolutely. I regularly support international teams with the German-language version of their website – whether it’s for SEO translation, transcreation, or copywriting German content from scratch.
If you need other languages too, I can bring in my trusted network of native SEO writers and translators. That way, your multilingual website ranks and resonates – not just in Germany, but wherever your audience is.
Absolutely. I’ve supported international brands in tourism, SaaS, HR and manufacturing – helping them grow their visibility in the German market with tailored strategies and localized SEO copy.
No matter your niche: If your audience is in a German-speaking region, I’ll make sure your content reaches and converts them.
I work best with businesses that see SEO as a long-term growth lever – not a quick fix.
Most of my clients generate at least €20,000 in monthly revenue – or are ambitious start-ups aiming to reach that level soon. They’re ready to invest €2,000 or more per month in German SEO services that drive measurable results.
Some websites climb to page one of Google.de within days – others take a few months.
How fast your content ranks depends on your niche, the competition, your domain’s authority, and the current state of your German SEO.
There’s no one-size-fits-all answer. But in most cases, you’ll see clear progress within a few weeks to a few months.
I track how your German content performs – and keep you in the loop at all times. We go through the reporting together in regular calls. You also get short, actionable updates that show what’s ranking, what’s working, and which content piece we should tackle next.
So you always know where your content stands – and what ROI you see from your SEO investment.
We start with a free discovery call to explore your goals, target audience and opportunities in the German market – and to see whether I’m the right fit for your brand.
If we’re a good match, I will send you a tailored quote.
Not quite sure which German SEO services you need? Then we can define your needs and budget in a dedicated strategy workshop.
You can find my hourly rate as a German SEO writer and example packages on my pricing page.
My Story
How I became a German SEO writer
Words have always been my thing. I started out as a bookseller, then went on to study literature – in Augsburg and Montreal – and interned in Montpellier. After that, I worked in PR, marketing, and digital project management.
In 2018, I founded monswap solutions. Since then, I’ve been working as a strategist and German SEO writer for businesses, agencies, and startups from all over the world.
The red thread? Crafting content that leads the way.
Want the full story (maybe because you’re considering a similar path as)? In my article „SEO-Texter:in – Was ist das eigentlich?“ I walk you through my career as German content writer and share tips for getting started.
What motivates me
I love language. I enjoy explaining things in a simple, accessible way. And I really love it when a plan works.
Especially when topics are complex – and a strong SEO strategy shows a clear path from A to B.
What drives me? When SEO copy sounds great and performs. When strategy turns into measurable results.
When clients tell me after their website launch: “That’s exactly what we were hoping for. Business is booming.”
Behind the screens
What I do beyond SEO?
Still here? I love that. Seems like you’re genuinely curious about the person behind the SEO copy. Here are five things I enjoy when I’m off the clock:
Think we might be a good fit?
If you’ve made it this far, chances are we’d get along just fine. Maybe you’re looking for someone who gets your brand, your tone and your goals – and knows how to make it all work in German.
Let’s find out over a quick video call. I’d love to hear about your project.
monswap solutions.
Strange name, right?
It all started back in 7th grade.
My best friend made up the nickname “monswap” – a mash-up of Monika and Wap (short for Weber, my last name). You know, the kind of thing only 12-year-olds can come up with.
Since then, the name has stuck. monswap is part of my email address, most social media handles – and, since 2018, even the name of my business.
monswap? That’s me – full of ideas. solutions? That’s what I offer: SEO strategies that fit, content that ranks, and copy that doesn’t need ten rounds of edits.