International keyword research? Skip all the dry theory! In three simple steps, let me show you how to find exactly the keywords that will really boost your international SEO. No unnecessary frills – just tools, tips and proven examples from a German SEO consultant. All you need to get a head start is five minutes […]
It finally happened: SEO and content marketing have fully merged in 2024 to become SEO content marketing – the hottest sh*** in digital marketing, so to speak. What belongs together is now coming together: search queries and the matching content across all marketing channels. But how does it work? In this article, I have put […]
I bet you’re looking to translate your SEO website from English to German. But, the “how to” is leaving you with more questions than answers. In this article, I’ll cover some common topics and share my advice as an SEO consultant. I’ll also give you the rundown on what you need to know about German […]
Do you want to reach millions of additional customers with your product? Multilingual Search Engine Optimisation (SEO) is one way to get there. For example, once you translate your website into German, and fill it with high-quality SEO content, users in Germany, Austria, and Switzerland will be able to find it. Consider the following aspects […]
Your German guests are already planning their next trip. Germans simply love to travel, and as a German travel writer I want them to venture to your destination or hotel! Many of your future clients are German, many more are not. By using a friendly, multilingual approach to travel marketing as well as travel SEO, […]
As a SEO copywriter people frequently ask me: “What is SEO? And what does SEO stand for?” A complex question that I will answer shortly: What is SEO? And what does SEO mean? SEO is short for Search Engine Optimization. It is a special field within online marketing. Marketing experts use it as an umbrella […]